This week’s post is a guest post by Lea Hartman.
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You’re not alone.
I’d guess that the majority of photographers prefer email to phone contact any day.
However, the phone is a great way to set yourself apart from the rest of your competition and get a great first impression of you in their minds before your competitors.
So today I’m going to talk about how to use the phone to your advantage so that YOU can get the booking!
Consultations are the main thing people use to decide what photographer to hire, so it’s absolutely vital to do things right!
Trust me. I had no idea what I was doing when I was just starting out and made lots of mistakes.
After trying all sorts of things to see what worked well and what didn’t (as well as learning a lot about sales and marketing in the process), I came up with 5 main things that I believe are key to effective consultations.
While I write this mostly from a wedding perspective, every single point can be applied to a portrait pre-sales consultation as well.
Here’s my 5 consultation secrets that every photographer should know:
